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NEWS
Rugby League World Cup 2021 to leave a lasting legacy in England
POSTED 21 Mar 2019 . BY Andy Knaggs
Australia won the 2017 Rugby League World Cup, beating England in the final

Our aim is to transcend the sport and act as a springboard, not only for rugby, but also for the wider social benefit
– Jon Dutton
The legacy of the Rugby League World Cup – to be held in England in 2021 – will stretch far beyond the immediate horizons of the game itself, incorporating public health and cultural projects and international development programmes.

This was the message from Jon Dutton, chief executive of the event, speaking to Sports Management at the end of 2018, in an interview that preceded the announcement of the 21 venues that will stage the tournament.

That announcement came in January 2019, revealing that a number of Premier League stadia in the north of England will stage matches, as will a single London venue, the Emirates Stadium, as reported in Sports Management

This represents a major upgrade on the spectator capacity of the previous Rugby League World Cup held in England in 2013, and will help organisers to attain their target of increasing the in-stadium audience by about 50per cent on the 2013 figure of 458,000 spectators.

Major changes to the tournament include increasing the number of teams from 14 to 16, while also staging the women’s and the wheelchair tournaments at the same and at many of the same venues as the men’s competition.

“Having all three formats being played out on the same platform provides an unprecedented opportunity for us to build excitement around this great sport,” said Dutton, who was operations director for the 2013 event.

Government funding of £25m has been awarded to the 2021 tournament, of which £10m will be used to improve the facility infrastructure of the game in England. Indeed, creating this kind of legacy was a big reason why the Rugby League World Cup was awarded to England.

Dutton said the legacy programme that has been developed is far-reaching and will engage with people in different ways. He commented: “Our aim is to transcend the sport and act as a springboard, not only for rugby but also for the wider social benefit. The legacy plans can be divided into three strands. The first, ‘Empowered by’, is about sourcing our volunteer workforce from local communities during the tournament – and retaining them in the sport after the event.

“The second is ‘InspirationALL’ – our engagement programme – which ranges from public health initiatives and cultural projects (such as dance and singing) to international development programmes.

“The third one is ‘Created By’, which is all about improving and creating new facilities for the sport.”

To read the full article see Issue 4 2018 of Sports Management here.
Tournament ambassador and rugby league great Kevin Sinfield helped to launch the Facilities Programme for 2021, with help from kids at Sacred Heart infant and junior school
RELATED STORIES
  2021 Rugby League World Cup venues revealed – Old Trafford to host finals day


Old Trafford in Manchester will host the "finals day" of the 2021 Rugby League World Cup (RLWC2021).
  Rugby League World Cup launches legacy programme


The Rugby League World Cup 2021 (RLWC2021) has launched a legacy programme, which looks to use the tournament as a catalyst to develop the game of Rugby League and "engage with the widest possible audience".
  England to host Rugby League World Cup in 2021


England will host the Rugby League World Cup in 2021 after being selected ahead of a joint bid from the US and Canada.
  Rugby League World Cup set for expansion in 2021


The number of teams competing at the 2021 Rugby League World Cup will increase to 16 to accommodate a higher standard of play from nations outside the traditional superpowers.
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NEWS
Rugby League World Cup 2021 to leave a lasting legacy in England
POSTED 21 Mar 2019 . BY Andy Knaggs
Australia won the 2017 Rugby League World Cup, beating England in the final
Our aim is to transcend the sport and act as a springboard, not only for rugby, but also for the wider social benefit
– Jon Dutton
The legacy of the Rugby League World Cup – to be held in England in 2021 – will stretch far beyond the immediate horizons of the game itself, incorporating public health and cultural projects and international development programmes.

This was the message from Jon Dutton, chief executive of the event, speaking to Sports Management at the end of 2018, in an interview that preceded the announcement of the 21 venues that will stage the tournament.

That announcement came in January 2019, revealing that a number of Premier League stadia in the north of England will stage matches, as will a single London venue, the Emirates Stadium, as reported in Sports Management

This represents a major upgrade on the spectator capacity of the previous Rugby League World Cup held in England in 2013, and will help organisers to attain their target of increasing the in-stadium audience by about 50per cent on the 2013 figure of 458,000 spectators.

Major changes to the tournament include increasing the number of teams from 14 to 16, while also staging the women’s and the wheelchair tournaments at the same and at many of the same venues as the men’s competition.

“Having all three formats being played out on the same platform provides an unprecedented opportunity for us to build excitement around this great sport,” said Dutton, who was operations director for the 2013 event.

Government funding of £25m has been awarded to the 2021 tournament, of which £10m will be used to improve the facility infrastructure of the game in England. Indeed, creating this kind of legacy was a big reason why the Rugby League World Cup was awarded to England.

Dutton said the legacy programme that has been developed is far-reaching and will engage with people in different ways. He commented: “Our aim is to transcend the sport and act as a springboard, not only for rugby but also for the wider social benefit. The legacy plans can be divided into three strands. The first, ‘Empowered by’, is about sourcing our volunteer workforce from local communities during the tournament – and retaining them in the sport after the event.

“The second is ‘InspirationALL’ – our engagement programme – which ranges from public health initiatives and cultural projects (such as dance and singing) to international development programmes.

“The third one is ‘Created By’, which is all about improving and creating new facilities for the sport.”

To read the full article see Issue 4 2018 of Sports Management here.
Tournament ambassador and rugby league great Kevin Sinfield helped to launch the Facilities Programme for 2021, with help from kids at Sacred Heart infant and junior school
RELATED STORIES
2021 Rugby League World Cup venues revealed – Old Trafford to host finals day


Old Trafford in Manchester will host the "finals day" of the 2021 Rugby League World Cup (RLWC2021).
Rugby League World Cup launches legacy programme


The Rugby League World Cup 2021 (RLWC2021) has launched a legacy programme, which looks to use the tournament as a catalyst to develop the game of Rugby League and "engage with the widest possible audience".
England to host Rugby League World Cup in 2021


England will host the Rugby League World Cup in 2021 after being selected ahead of a joint bid from the US and Canada.
Rugby League World Cup set for expansion in 2021


The number of teams competing at the 2021 Rugby League World Cup will increase to 16 to accommodate a higher standard of play from nations outside the traditional superpowers.
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New waterfront spa to debut in Florida following US$1bn revamp of iconic Pier Sixty-Six resort 
A brand new destination spa will arrive in Fort Lauderdale, Florida, in Q4 following a major overhaul of the state’s historic Pier Sixty-Six resort.
Historic Japanese bathhouse fed by legendary hot springs completes five-year refurbishment
One of Japan’s oldest public bathhouses, Dōgo Onsen Honkan, has completed a comprehensive renovation project ahead of schedule. Fed by 3,000-year-old hot springs referenced in ancient Japanese texts, the iconic bathhouse is located in the city of Matsuyama.
Sensei expands offering with fall hiking retreat on Hawaiian island of Lana'i
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03-05 Sep 2024

ASEAN Patio Pool Spa Expo

IMPACT Exhibition Center, Bangkok, Thailand
03-08 Sep 2024

Spa Peeps International Corporate Cruise

Cruise London, Amsterdam, Zeebrugge, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS